ACTIVITIES

Exciting "West China Fair" civilian and trade cooperation blooms together

On May 23rd, the 6th China Western International Trade and Investment Fair (hereinafter referred to as the "Western Fair") opened in Chongqing. The theme of this year's Western China International Fair is "New West, New Manufacturing, New Services", focusing on accelerating the construction of a modern industrial system in the western region, promoting the deep integration of advanced manufacturing and modern service industries, and accelerating the construction of a modern manufacturing cluster system.

Quality, heritage, beauty, and warmth. The China Association for the Promotion of Ethnic Trade has set up a booth for "One Township, One Product" in the modern manufacturing theme exhibition area of the "Western Fair", fully showcasing the unique products and vivid cases of social organizations relying on the China One Township, One Product (Chongqing) Digital Economy Innovation Base to drive social forces, integrate social resources, optimize social services, and help Chongqing's "33618" modern manufacturing cluster cultivate and create new quality productivity through digital intelligence integration, design empowerment, and county-level branding. Based in Chongqing and serving the revitalization of rural industries in the western region, these products and vivid cases are showcased.

China Minmao sets up a one town, one product booth at the 6th "West China International Fair"

Speak of 'forging strength' and promoting 'three exchanges'. 56 groups of "ethnic dolls" made their debut at the "West China International Fair", becoming a "shining" business card for social organizations to innovate and strengthen the dissemination of Chinese national community consciousness. China People's Trade uses original China-Chic to highlight China's excellent traditional culture, and tells the story of the unity of all ethnic groups "holding together like pomegranate seeds" through national dolls.

“Ethnic Doll "Original IP Handmade
One Township, One Product "Eighteen Caves" Cup Tea

A village's spiritual buds, a delicious tea, a small cup of tea filled with the "happiness" of rural revitalization. The "Eighteen Holes" cup of tea on the One Township One Product booth attracted the attention of many visitors. China Minmao adheres to the principles of "specialization, marketization, and socialization" in its work, and has assisted Huayuan County in western Hunan Province, the pioneer of "targeted poverty alleviation", in building a cup tea production line. The green tea and black tea produced are integrated with modern food packaging technology, ready to drink and fragrant, becoming a successful practice of social forces adapting to local conditions to help enhance the advantages of high-quality industrial development in ethnic areas.

Another "star product" showcased in this exhibition is sea buckthorn and goji berry puree, which uses high-pressure granulation technology to innovate the processing technology of Northwest characteristic berries, allowing consumers to fully enjoy the nutrition and flavor of goji berries and sea buckthorn from the golden berry producing area of Zhongning, Ningxia. They can bloom fresh and fresh anytime and anywhere.
Sea buckthorn and goji berry pulp products displayed on the exhibition booth
Polylactic acid tableware produced from straw turning waste into treasure

One Township, One Product focuses on the field of agricultural new quality productivity. The technology of producing polylactic acid from straw cellulose, developed by Anhui Fengyuan Group, a member enterprise of China's Civil Trade Association, turns waste into treasure. It can not only produce cups, plates, bowls, and chopsticks, but also be used to produce medical materials such as automotive and aircraft parts, surgical sutures, stents, and daily necessities such as supermarket shopping bags, becoming a high-tech new material that empowers new manufacturing.

Integrating digital intelligence and innovation into one township, one product. The booth also integrated a creative design library of "One Township, One Product", and the staff demonstrated to the audience the entire process of using AIGC artificial intelligence tools to generate unique design solutions. The China One Township One Product Big Data Platform has also released the "Top 20 Regional Public Brands Ranking in Chongqing".
Release the "Top 20 Regional Public Brands in Chongqing" ranking list of "One Township, One Product"

This year's "West China International Fair" will be extended until the 26th, with four themed exhibition areas: comprehensive image, modern service industry, modern manufacturing industry, and international and regional cooperation. In conjunction with industry associations and multinational institutions, a total of 12 special activities will be held under five themes: logistics services, innovative services, professional services, investment in the western region, and global procurement.

Source: Xinhua News Agency